Today, Universal Destinations & Experiences, a division of Comcast NBCUniversal, officially introduces Universal Kids Resort – the company's first-ever theme park designed specifically for families with young children. Located in Frisco, Texas and first announced earlier this year, this imaginative, original resort brings the company's innovative style of storytelling to a new, younger audience.

Frisco City Council and the Planning & Zoning Commission approved a zoning proposal that would make way for a Universal theme park. The proposed park has been the subject of several public meetings and even some pushback from concerned residents including folks who live just down the street from the area.

Universal Parks & Resorts announces a one-of-a-kind theme park, unlike any other in the world, specifically designed to inspire fun for families with young children. The new park concept, set in a lush green landscape and featuring immersive themed lands, celebrates Universal’s iconic brand of entertainment, humor and innovation and brings to life its beloved characters and stories in ways that will wow even the youngest theme park goers.